Promoting Sabah through filming industry
News Date: April 7, 2022
Media : The Borneo Post
KOTA KINABALU: The Sabah Tourism Board applauds local filmmakers for their efforts to promote the state and its rural destinations in their work.
On Wednesday, a group led by film producer Chester Pang met with Sabah Tourism chairman Datuk Joniston Bangkuai to discuss the state’s film tourism potential.
They also discussed their plans to showcase Sabah’s charms through movies and the making of a promotional video that would spark the public’s interest in the state.
Among the works are a video clip “Discover Kiulu” and a feature-length Mandarin comedy film ‘Craze Below The Wind’.
“This is a good effort to raise awareness of Sabah’s numerous attractions and stimulate people’s curiosity about them,” said Joniston, who is also Assistant Minister of Tourism, Culture, and Environment.
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